E-commerce: Buying and Selling of Information: [Essay Example], 450 words GradesFixer
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E-commerce: Buying and Selling of Information

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Nowadays with the biggest problem in online marketplaces, where sellers are treated as a herd, users lured with fancy discounts and customers getting lousy service, e-commerce platform are all set to bring in the next big leap. Due to the increasing usage and emergence of new age technologies and internet, the e-commerce business is in the verge of growth and maturity stage which is a highly profitable stage. Annually presently internet is growing at a rate of 34 per cent with a more than 3 billion users worldwide.

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E-commerce is explained as buying and selling of information, products and services through computer networks, internet and smartphones. The whole emergence of digitization is changing the entire economy and business model and revenue streams, customer bases and supply chains. Travel industry and ticketing industry has changed excessively over the last year contributing approximately 76 per cent. Ticketing is being done either by third party websites or airline sites nowadays. Customers are too much inclined and delighted with the services of online shopping and the satisfactory payment mechanisms. Even online classifieds have made a huge success with online jobs and matrimonial taking over.

The growing impact of e-commerce is also seen in the style and pattern of advertisements in the business world. The total amount spend in online advertising in 2012 was 1750 crore INR. Survey speaks in 2015; India had more than 30 million online buyers and consumers adapting the e-commerce sites, compared with the 2.5 online buyers at present. According to the study of ASSOCHAM, in 2013 India grew 88% in the e-commerce sector inspite of slow economy growth during that time.

AGE WISE ANALYSIS:·35 per cent of online shoppers (aged between 18 years to 25 years)·55 per cent of online shoppers (aged between 18 years to 35 years)·8 per cent online shoppers (aged between 36 years to 45 years)·2 per cent online shoppers (aged between 45 years to 60 years)·65 per cent online shoppers are male·35 per cent online shoppers are femaleRecent survey also says metros contribute 51 per cent of all e-commerce transactions while Tier 2 and Tier 3 cities contributed 40 per cent and rural India 9 per cent.Small and micro traders and shop owners of FMCG are not comfortable with the growing emergence of e-commerce since their business is declining. The new budget policy will be providing significant encouragement to domestic manufacturing resulting in employment especially in retail and e-commerce. The way India is growing, by 2020 it is determined that about 64 per cent of the population in the age group between 15 years to 35 years will be the YOUNGISTAN and the potential of e-commerce is all set to rise.

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E-commerce: Buying and Selling of Information. (2018, December 03). GradesFixer. Retrieved April 16, 2021, from https://gradesfixer.com/free-essay-examples/e-commerce-buying-and-selling-of-information/
“E-commerce: Buying and Selling of Information.” GradesFixer, 03 Dec. 2018, gradesfixer.com/free-essay-examples/e-commerce-buying-and-selling-of-information/
E-commerce: Buying and Selling of Information. [online]. Available at: <https://gradesfixer.com/free-essay-examples/e-commerce-buying-and-selling-of-information/> [Accessed 16 Apr. 2021].
E-commerce: Buying and Selling of Information [Internet]. GradesFixer. 2018 Dec 03 [cited 2021 Apr 16]. Available from: https://gradesfixer.com/free-essay-examples/e-commerce-buying-and-selling-of-information/
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