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About this sample
About this sample
Words: 372 |
Page: 1|
2 min read
Updated: 16 November, 2024
Words: 372|Page: 1|2 min read
Updated: 16 November, 2024
The advertisement I chose to analyze is the new trailer for The Jungle Book. I selected this ad because it was the most recent one I had seen. This trailer captivated me the moment I watched it. One of the reasons is the opening scene, where Mowgli is running across tree branches, reminiscent of the animated version of the second Jungle Book (Disney, 1967).
Clearly, this trailer aims to promote the live-action version of The Jungle Book, and it does so effectively. I anticipate that the film will feature talking animals. From my perspective, the trailer hints at this when it begins. Scarlett Johansson voices Kaa, the snake, and at the start of the movie, you hear her speaking before the screen cuts to a massive snake in conversation. This moment piqued my curiosity about whether the animals would indeed talk in the film, similar to the animated Disney version.
Upon seeing Bill Murray cast as Baloo, I immediately felt compelled to watch the movie as soon as it was released. Another moment of intrigue occurs at the end of the trailer when Baloo is seen whistling in the river. This scene raises questions about the director's intentions. Was he a devoted Disney fan who aimed to ensure that every detail in the live-action version mirrored the animated film? Such questions remain a mystery (Favreau, 2016).
The inclusion of talking animals was bound to add an exaggerated element to the movie. This was evident when I saw Bagheera fighting with Shere Khan. In the animated version, I don't recall such a scene occurring, but when do adaptations ever completely adhere to the original? This trailer undeniably captivated my interest beyond expectations.
Another notable aspect of the trailer was the use of scare tactics in the interaction between King Louie and Mowgli. In the animated version, Mowgli was nearly the same size as King Louie. However, in the live-action adaptation, King Louie appears to be a gigantic orangutan compared to the diminutive Mowgli. This change in character dynamics adds a new layer of intrigue to the story, suggesting that the filmmakers might be aiming for a more intense and dramatic narrative (Serkis, 2016).
Overall, this trailer has successfully piqued my interest and left me eager to experience the movie in its entirety.
Disney. (1967). The Jungle Book [Film]. Walt Disney Productions.
Favreau, J. (Director). (2016). The Jungle Book [Film]. Walt Disney Pictures.
Serkis, A. (2016). The Jungle Book [Film]. Warner Bros. Pictures.
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