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Mozo: The Retail Industry's Revolutionary Model

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Words: 602 |

Page: 1|

4 min read

Published: Mar 28, 2019

Words: 602|Page: 1|4 min read

Published: Mar 28, 2019

Introduction

There is currently a revolution in the investment market with stringent measures of capital control by numerous countries to regulate money flow and taxation. Blockchain technology is an excellent alternative to fiat money, creating a digital contractual world of transactional transparency and efficiency leading to massive revolution. The retail industry is not left out in this revolution MozoCoin has taken it to a whole new level.

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Mozo is a decentralized blockchain-based solution for business and retailers which basically helps control and increase pedestrian in physical stores.

As the leader in Indoor Positioning System (IPS) technology, recording tremendous milestone with Wanda Group, China's leading Mall Operator, Mozo aims at becoming the world's best blockchain platform for global retail market, creating a ecosystem that will globally attract foot traffic to land- based stores. Via the unification of reward system by the platform's token, Mozo aims at building a business model of low-cost, reduced-energy micropayment, peer-to-peer services between customers and traders, thus, eliminating intermediaries. Leveraging blockchain technology, the platform seeks to strengthen physical retail stores to compete favourably with online stores.

They are enormous challenges which are attributed to retail stores. This seem to be basically the inaccessibility of loyalty rewards by retail stores. It is as a result of customer's inability to locate reward points of the store due to the retail outlets' uniqueness. Attracting new customers via reward programs appears to be the target of merchants in order to boost their revenue, rather than reward them. Thus, there is absolutely lack of transparency, with insignificant rewards from merchants, including communication bridge, cumbersome process of receiving rewards, etc.

Mozo is a revolutionary model, offering a permanently superb solution in the retail industry. It is a decentralized transparent new age platform offering numerous benefits to customers, introducing them via IOT device to product varieties, services and reward points.

Adopting Solo technology which is Mozo's own technology-a unique DAG type of blockchain system created to support peer-to-peer transaction in the ecosystem, prompts geographical expansion, hoping to connect different regions together with the aid of global Ethereum blockchain network.

Of significant note is the fact that Mozo allows shop owners to decrease expenses, providing reliable connection via loyalty program between the buyer and seller. Also, there is no expiry date attached to Mozo tokens, rather, merchants who purchase tokens during TGE get amazing offers and they get to save more money as the price grow according to demand and tokens' value keep increasing in the future. Whenever users use the Mozo app in discovering new product at land-based stores, they can mine and collect cryptocurrency providing them with real and demanded cryptocurrency, and not useless internal points.

Mozo tokens serves as the platform's utility token used for payment. The platform offers customers the privilege to buy and earn or even redeem Mozo tokens by walking into a physical. The platform supplies a total token of 5,000,000,000 Mozo token, allocating 50% of the tokens to the Mozo Treasury, 25% to token sale divided into two tranches, the 1st and 2nd, and the remaining 25% to the Mozo Foundation.

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Conclusion

Mozo, offering a practical experimental approach that is profitable, efficient and transparent. It serves as a replacement for the classic loyalty program rewarding visitors for just entering the shop and preforming certain actions. Pedestrian traffic has increased on the platform by 2% and more making the platform the perfect solution for the online retail market. The adoption of the Mozo token eases users discount offer, promotional prices, etc, and the token can easily be purchased through exchange with ETH on the platform.

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Cite this Essay

MOZO: THE RETAIL INDUSTRY’s REVOLUTIONARY MODEL. (2019, March 27). GradesFixer. Retrieved April 16, 2024, from https://gradesfixer.com/free-essay-examples/mozo-the-retail-industrys-revolutionary-model/
“MOZO: THE RETAIL INDUSTRY’s REVOLUTIONARY MODEL.” GradesFixer, 27 Mar. 2019, gradesfixer.com/free-essay-examples/mozo-the-retail-industrys-revolutionary-model/
MOZO: THE RETAIL INDUSTRY’s REVOLUTIONARY MODEL. [online]. Available at: <https://gradesfixer.com/free-essay-examples/mozo-the-retail-industrys-revolutionary-model/> [Accessed 16 Apr. 2024].
MOZO: THE RETAIL INDUSTRY’s REVOLUTIONARY MODEL [Internet]. GradesFixer. 2019 Mar 27 [cited 2024 Apr 16]. Available from: https://gradesfixer.com/free-essay-examples/mozo-the-retail-industrys-revolutionary-model/
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