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Planning of My Career Path

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Where I am now?

I am currently a first year student of bachelor of Business, here I hope to go on and study marketing in year two and finally progress to a masters. I have always had a keen interest in business, with it being my favourite subject throughout my school years. Business is a very wide course and through this course I have many different opportunities available to me afterwards. I especially have an interest in marketing and being a creative and hardworking person, as helped.

In four years’ time I will be graduating with an honours degree in Marketing and will progress onto a master’s degree. I would love to work in the beauty sector, make-up and beauty are two keen interest of mine and something I’m passionate about. The beauty sector is constantly growing and changing, with new products being brought to the market all the time. In order, to be on top of this it’s vital that marketers in this area are innovative and creative.

I feel that this is an area that I want to see myself progress in and would love to find myself in a job working in the beauty sector. I feel my passion for make-up as well as beauty and my creative ideas, would really stand to me when in the search for a career in this industry. A brand I would like to see myself working with would be Urban Decay or Bare Minerals. Both of these brands are cruelty free and do not test on animals. I’m a firm believer in using natural and cruelty free products when it comes to cosmetics and beauty products, and this is also becoming a growing demand among consumers today.

According to a Plant Based News, buyer searches for ‘cruelty-free, ‘plant-based’, and ‘vegan’ beauty products on the Hubba platform increased by 40 percent in 2017 and ‘are expected to continue to grow into 2018 as retailers race to attract and retain customers’.

In order to get to where I want to be in my first year of college, I’m studying a variety of business modules and electives. This gives me the opportunity to have knowledge on all basic business aspects, before I specialise. In my second year of college this is where I will branch out and take the Marketing route. I will focus on the marketing modules that will help me to get a job in the marketing industry once I have my degree and am where I need to be. The following are the modules I will choose throughout my three years of studying:

  • Communications for business
  • Marketing strategy
  • Social Media Marketing
  • Entrepreneurial mind-set
  • Retail Marketing
  • Professional Sales Project

These modules are some of the modules that I will take in order to help me gain the knowledge and experience I need to succeed to the outside world of marketing. I look forward to studying these modules and gaining a wider experience.

I try to participate in many extracurricular activates as I find that these help with social skills, and in marketing social skills are extremely important as in every step of marketing the key to marketing a product is the way you deliver the information to your customers. I am a member of my local camogie club. I have recently become a member of the Business Society here in CIT and I hope being a member of this my social skills will grow and develop and I will become more comfortable and confident when talking with new people.

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