close
This essay has been submitted by a student. This is not an example of the work written by professional essay writers.

The Rise and Fall of Trajan

downloadDownload printPrint

Remember! This is just a sample.

You can get your custom paper by one of our expert writers.

Get custom essay

121 writers online

blank-ico

There was once a time that if a digital designer wanted to illustrate a story that was comparably epic to that of Homer’s “Iliad and the Odyssey”, to tell a tale of historic grandeur that feels as if it were translated from ancient Roman literature itself. Trajan is the perfect example of a classically styled typeface. Trajan is a serif typeface whose design is directly influenced by Imperial letterforms that were chiseled into stone from as early as 43 B. C. American designer Carol Twombly worked as a professional type designer at the age of twenty-nine and created or helped create many fonts and typefaces we still see today. She had graduated from the Rhode Island School of Design where she earned a Masters Degree in Typographic Design. With this, she was soon hired by Adobe in 1988 and was immediately tasked with creating new and appealing typefaces for digital design software that was growing more popular with corporate media buyers. In her work, Carol Twombly studied ancient historical literature to inspire her illustrations for digital fonts and typography. She accomplished in transcribing early inscriptions from one of Roman Emperor Trajan’s stone columns, from which her first widely known font takes its name.

Trajan uses an all-capitals typeface because the Romans didn’t have a lower-case letter system of writing in place at the time, but this was remedied by Adobe’s release of “Trajan Pro 3” which featured a lower-case of small capitals. Twombly’s digitization by adding more uniformity and balance to its original counterpart very well maintained its readability and handmade calligraphic beauty. Professional Typographers typically use Trajan for its elegant look, its combination of distinct proportion and geometry. It had successfully placed itself as a “Modern Ancient” design choice, but its stoic appearance gave way as a visual cliché as more and more productions used it in later media advertisements and illustrations. With the advancement and demand of printing and design technologies that led Trajan to 1989-1990 Adobe Systems, which coincidently was part of the software that also of designers were starting to use to make branding projects particularly for corporate and apparel logos, magazines, movie posters, DVD covers and more. It was boasted as being the next new big thing. James Mosley, a renowned historian whose work specialized in the history of letter design once said, “Trajan is the new Helvetica”.

Although its popularity never exceeded that of Helvetica, its insurgent use started to grow exponentially after it had appeared on three movie posters that showed box office hits that debuted in 1993, a few years after its digital inception. Since then, it went from a typeface that beautifully captured the essence of Roman history and literature then gradually strayed far from that concept into an almost standard for movie branding that appeared everywhere hitting its peak in 2007. If you happened to be a digital designer in the mid-late 90’s and were commissioned with creating several posters within deadlines, you could almost guarantee most would default to Trajan for its distinct readability and familiarity. Furthermore, as this typefaces popularity took off, bigger movie productions eventually minimized its use to help distinguish their films from the many that still implemented it at the time. The rise and fall of Trajan can give a proper perspective on the downsides of a digital typeface.

Remember: This is just a sample from a fellow student.

Your time is important. Let us write you an essay from scratch

experts 450+ experts on 30 subjects ready to help you just now

delivery Starting from 3 hours delivery

Find Free Essays

We provide you with original essay samples, perfect formatting and styling

Cite this Essay

To export a reference to this article please select a referencing style below:

The Rise and Fall of Trajan. (2019, November 26). GradesFixer. Retrieved January 28, 2023, from https://gradesfixer.com/free-essay-examples/the-rise-and-fall-of-trajan/
“The Rise and Fall of Trajan.” GradesFixer, 26 Nov. 2019, gradesfixer.com/free-essay-examples/the-rise-and-fall-of-trajan/
The Rise and Fall of Trajan. [online]. Available at: <https://gradesfixer.com/free-essay-examples/the-rise-and-fall-of-trajan/> [Accessed 28 Jan. 2023].
The Rise and Fall of Trajan [Internet]. GradesFixer. 2019 Nov 26 [cited 2023 Jan 28]. Available from: https://gradesfixer.com/free-essay-examples/the-rise-and-fall-of-trajan/
copy to clipboard
close

Where do you want us to send this sample?

    By clicking “Continue”, you agree to our terms of service and privacy policy.

    close

    Be careful. This essay is not unique

    This essay was donated by a student and is likely to have been used and submitted before

    Download this Sample

    Free samples may contain mistakes and not unique parts

    close

    Sorry, we could not paraphrase this essay. Our professional writers can rewrite it and get you a unique paper.

    close

    Thanks!

    Please check your inbox.

    We can write you a custom essay that will follow your exact instructions and meet the deadlines. Let's fix your grades together!

    boy

    Hi there!

    Are you interested in getting a customized paper?

    Check it out!
    Don't use plagiarized sources. Get your custom essay. Get custom paper
    exit-popup-close

    We can help you get a better grade and deliver your task on time!

    • Instructions Followed To The Letter
    • Deadlines Met At Every Stage
    • Unique And Plagiarism Free
    Order your paper now