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The Benefits of Coupons for Customers

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The Benefits of Coupons for Customers essay
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Coupons are the most widely used forms in order to save money for the purchase you have done. The benefits of coupons applies to all one can easily get coupons from local newspaper or from their favorite retailer for being a customer. Majority of the stores drive customer’s traffic into establishments by offering coupons on popular items. In addition, some stores offer coupons on discount merchandise to make way for new items and to get rid of the old stuff.

The benefits of coupons cannot be discounted due to following reasons:

  • Savings
  • This is one of the important reasons for clipping coupons. Customers always look forward to save their money and coupons can help them do that. People who clip coupons diligently are the ones who save the most. Coupons can sometimes add up to more than 50% of your bill and most of the coupons offer more than a percentage off for each item. In addition, to these coupons are meant to have two fold purposes. Stores offer coupons both as an incentive to return and as a reward for coming.

  • Try different
  • People may find coupons for saving on things which they do not use normally. This is beneficial if the coupons make this item extremely less than the original brand price. So, it would be good if you go head and try it for laundry detergent or new cereal. There is nothing to lose and you can always switch to your staple brand and would save a little extra money.

  • Buy in bulk
  • Most of the stores advertise special prices for bulk items and would have coupons with buy two get one extra free. Coupons are the main reason to stock up the items you use the most at time when you can save your hard earned money doing it. This encourages customers to save money on each item bought and to buy more and more items from the store.

  • Marketing
  • If a store is issuing coupons then marketing is where the benefits of coupons come in handy for retail stores. Marketing makes the name of the store look more prominent in customer radar and also contributes it to the positive image of the store due to discounts etc.

Like this the benefits of coupons are numerous but there are few you should be aware off. Coupons have expiry date and sometimes they are limited to a quantity of products you can buy. Some of the coupons work only at specific stores and does not work together with other coupons. After all, benefits of coupons work as a money saver for customers.

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The Benefits of Coupons for Customers. (2018, November 19). GradesFixer. Retrieved May 21, 2022, from
“The Benefits of Coupons for Customers.” GradesFixer, 19 Nov. 2018,
The Benefits of Coupons for Customers. [online]. Available at: <> [Accessed 21 May 2022].
The Benefits of Coupons for Customers [Internet]. GradesFixer. 2018 Nov 19 [cited 2022 May 21]. Available from:
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