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About this sample
About this sample
Words: 1780 |
Pages: 4|
9 min read
Published: Jun 5, 2019
Words: 1780|Pages: 4|9 min read
Published: Jun 5, 2019
The influence of the Information & Communication Technology (ICT) in the international MICE industry is constantly growing in recent years. Identify and discuss three (3) positiv
In the past couple of years, technology has significant influences in our daily life, especially the emergence of information and telecommunication technologies (ICT). It changes the way people live, more precisely improve the quality of life. As of today, it is quite difficult to imagine life without these types of technology, since it has already become an essential tool in our daily lives. These technologies include the internet, mobile phone, computer and so on, which can be easily be found today.
As a result, an emergence and development of ICT leads to the new age of “e-business” in which the internet and technology participate in significant parts of it. In the era of e-business, many businesses are operated by applications and websites which are considered to be beneficial for both business providers and customers. While it seems like today is the best time to become a businessman, this doesn’t indicate that conducting business will be easier than before especially in the tourism business, competitions are increasing along with business opportunities. The evolvement of technology changes consumer behaviour in tourism industry. In fact, it revolutionises how tourism operated.
The ICT has had a major impact on tourism and travel, with the development of huge numbers of websites and applications including reservation systems, online travel agents and tour operators, and interactive product review sites. Also, with access to the huge number of information available online, the number of travelers seeking information via internet prior to making any travel decisions is increasing rapidly. Nonetheless, the change of technology also cause some negative impacts to tourism industry as well.
Thus, it is important for the tourism industry to adapt and improve its capability in order to meet the change of tourism trend. This paper presents positive and negative impacts of ICT in the international MICE industry.
The use of ICT play a vital role in service firms and innovation activities by boosting better performances for the global MICE industry. One reason is that a fundamental technological platform can be constituted on a basis of ICT where new services can be more optimally innovated (Barras, 1986). And the significance of ICT as a major driver of services can be acknowledged as it has certainly led to improving the efficiency on the service sector by reducing the productivity gap. Moreover, other factors including competitiveness and growth of firms and industries are also important for boosting the performance. So ICT is the main driving force of the present “techno¬-economic paradigm”, Freeman and Perez (1988) define a techno-¬economic paradigm as an introduction and diffusion of new key technologies that occurs and follows the same pattern over time to improve economy. Therefore, ICT is one of the major factors for the develop technology innovation for the MICE industry to gain better impacts on the service industries by innovation.
ICT can increase participation by citizens,individual and also communities. Such impacts may occur as a result of greater communication and information development offered by ICTs, through the use of social network from computer and mobile phones. They are also frequently enabled by electronic information and services offered by government (e-government), which are mostly use with the internet or mobile phone. A particular interest is how e-government can improve democratic processes and encourage citizen participation in making decision. In addition, online contracting in MICE industry uses ICT to increase access to work opportunities worldwide, mainly for smaller employers. In 2012, about 2.5 million jobs were posted on these services, for tasks ranging from writing to customer service to software development (The World Bank, 2013). Therefore, the main positive aspect to encouraging people to participate in MICE industry include the ease and fast of communicating, finding information and accessing services.
ICT makes tourists more educated, requesting, engaged what's more, dynamic part in arranging, outlining and indicating of administrations and items, tourism organizations can utilize buyer learning to make their offers from one viewpoint and shouldn't disregard tourists as a vital some portion of vacationer esteem chain then again, in the tourism part, it is broadly recognized that ICT have opened new pathways for connections between the individuals from the dispersion channels, and new administration arrangements that improve these connections, the power of data trade among organizations working in a similar appropriation channel has prompted more prominent proficiency, as expanded data trade features shared interests and shared objectives, which thusly encourage joint effort (Paraskevas, 2005).
ICT offers simple access, progressively, to information and data let 'to fast recognizable proof of customer needs and in achieving potential customers with thorough, customized and avant-garde data and manufacture better approaches to fulfill purchaser needs, as it takes into account an informatization of the whole tourism esteem chain − bringing about various esteem producing systems, such: esteem extraction, esteem catch, esteem expansion and esteem creation conceivable attributable to the Dynamic Packaging Tool, which stretches out customization ICT makes chances to plan new vacationer administrations and items addressing singular needs (Werthner, Ricci, 2004).
IAB Europe investigate demonstrated that in 2012 on the planet approx. 75% of bearer tickets bargains occurred on the web. A similar number of as over 13% of plane tickets acquired in Poland in 2013 were set up for line. 42% of the Internet customers pay by strategies for electronic sparing cash workplaces, the greater part of Poles taking off by means of planes place assets into spending airplanes, which can be held just on-line. 40% of the Internet reservations are made outside the hours The above information confirm the critical imagined by ICTs as to practices performed by tourism endeavors and their wide impact on such substances' working.
It'll be difficult for a senior citizen to find out that ICT technology is introduced to a sightseeing trade, and it is, and it's difficult to be transmitted about sightseeing in the respective areas. When ICT technology is introduced into a sightseeing trade certainly, young people can search now for information on a tourist spot easily, and a hotel at a sightseeing destination and a restaurant can be reserved easily. That can also enjoy sightseeing by the function of the translation for a foreigner tourists too, and it would be possible to tell charm in the area sufficiently. But the ICT equipment of smartphone is complicated for a senior citizen, and there is a place difficult to use, and information collection and reservation for a store will be difficult, and there is a possibility that a field of activities at the site is small and is unable to rest in peace. Then a lot of young people visit in a tourist spot, on the other hand, there isn't a senior citizen at all, said, it can be. A big trouble would go out to a concept as a sightseeing trade for all people for this problem. Money is lacking for the tourist spot level, and it can also think business of the deficit and the sightseeing location becomes bad. There are a case that even a senior citizen makes the operational smartphone and tablet that tends to use and a way to say that it make a guide accompany, and that sightseeing is enjoyed as solution method.
To introduce ICT technology will also cost a lot of money. A tour guide accompanied the respective tours, and the respective features and points had been told by telling charm in the area and establishing a sign in each famous place, but conventional sightseeing could also make now it the environment about the area while considering without establishing guide's reduction of personnel expenses and reputation by introduction of ICT technology. But it's said that this technological introduction costs a lot of money instead of becoming convenient that it's various. There are some degree funds in popular tourist attraction for example Asakusa of Kiyomizu-dera in Kyoto and Tokyo, so it's possible to take this technology in sufficiently and a sightseeing trade is probably becoming increasingly popular. Tourist attraction in the country for example Yakushima of Shiretoko in Hokkaido and Kagoshima-ken are popular, and a tourist visits to some degree, too, but there is also a day when you can't take any more an excursion by influence of public transportation and the weather, and funds wouldn't come to Tokyo and Kyoto. Then it wouldn't be possible to insert this technology in a hand sufficiently any more. Then a possibility that the technology can't spread and take any more an excursion equally insufficiently to a tourist would surface.
With the increase in adoption of ICT tour administrators who are once considered to be the imperative key players of a movement specialist in the bundle occasion business as they part as industry wholesalers. They are the both in reverse into the movement specialist part and advances into the contract carrier and settlement segment. Over ongoing years numerous old visit administrators have been laid off and supplant with ICT.
As known from time immemorial that everything in life is like the two side of a coin, there is always a positive and negative side of every phenomenon. Information Communication Technology (ICT) also includes both positive effects and negative effects and how individuals, organizations and society are affected. But whether the effect is positive or negative the effects of Information Communication Technology (ICT) in the global Mice industry is far reaching and cannot be overemphasized in this industry. The Effects of ICT can clearly shows how this industry has rapidly developing in the past years as well as being convenient to the customers and different organization for better and for worse, and how it has changed the shape and size of industry also.
Looking at the bright side ICT has helped service industry and organizations innovation activities by boosting better performances for the global MICE industry.it helps to encourage the participation of individuals and communities which shows the result as a greater communication between customers and organization and information development for the service users which makes easy access while searching information and many different locations too. In the dark side, the cost performance of ICT technology is quite expensive as well as it’s not that convenient when it comes to the use of senior citizen. It can be complicated for senior citizen while information collection and reservation procedure also. Because of excessive use of ICT technology we can witness the serious financial crisis among the Travel agent and Agencies.
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