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Jd Sports and Itunes Comparative Analysis

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JD Sports products

JD sports [1] offers a wide variety of clothing and sport equipment for any and all situation. It sells all sport wear, balls for each and every sport E.G. football, basketball, tennis balls as well as selling the equipment such as tennis rackets and more. They also supply trainers and other styles of footwear for men, women and children. They also have an advantage on its digital storefront proving to be the most popular for online shopping with it’s easy to understand interface and showing off most popular products, which can prove to be a very good part of the business in the future. [2]

ITunes Products

ITunes is a digital storefront that sells Music, audiobooks and movies [3] that sends .m4p file/ .m4v files to an IOS enabled device/ software system. This allows for it to be digitally played through any Apple device ort computer with ITunes installed. The physical versions of the songs are not able to be bought through the storefront but the digital versions can be downloaded again and again onto different devices and can be played without another device.[4] It also has the ability to differentiate the genres of all the products in such a way so as to make it easier to find the style of music/films/books [5] you enjoy the most. It updates frequently with newer songs released by big names and smaller bands. [6]

Similarities and differences (M1)


  • Both are the most popular online store fronts in their respective fields.
  • Both use online storefronts to sell items.
  • Both update their digital storefronts with new content.


  • One sells physical products whereas the other sells digital
  • Different companies made them
  • One uses buildings and the internet to sell their products whereas the other only has an online storefront


JD Sports – Delivery & tracking online, getting the product to the customer

Once an item has been purchased from the JD sport website there are three main way in which the delivery is carried out. There is the standard delivery, next day delivery, premium next day delivery and click and collect. Standard delivery usually involves paying £3.99 on any order that is less than £60 and if it is over the delivery is free. Next day delivery involves paying a fee of £4.99 minimum regardless of the overall costs of the products but does have the added bonus of being delivered in a set window of time for the next day. Premium next day delivery involves a fee of £5.99 and comes without an allotted delivery time the next day. Click and collect just sends the order to the nearest pick up point and has no extra fees involved.

The site[7] also includes the function of being able to track where your delivery has gotten to, using either email alerts, account usage or both.

ITunes – Delivery & tracking online, getting the product to the customer

ITunes does not require people to have their music delivered directly to their door. Instead it uses the internet to send the music and/ or film files to the device that has paid for it. This gets rid of costs for transport but does cause a slight increase on maintenance of the servers that ITunes runs off. This allows for the music to be instantly sent over the internet into the device that the user wants to have their music on. This allows for them to have the music quickly, easily and efficiently, whilst also showing how long it will take to fully complete its download.

Similarities and differences (M1)


  • Both have a form of progress of how far the product is to use by the customer.
  • They each require payment before the delivery can be started.
  • They both have the ability to show how far along the chain of movement the product has gone with accounts to their service


  • One uses a progress bar whereas the other has email alerts.
  • One has a fee for delivery whereas the other has no fee.
  • One uses the internet to deliver products whereas the other requires physical transportation

Applications (Apps)

JD Sports – getting the product to the customer

The JD sports app Functions practically in the same way that the website works, with the ability to find and order products only from a smartphone or tablet. It allows for a much easier time in ordering and finding things for those on the go, not requiring a person to bring a laptop around with them to order a new pair of trainers. It also allows for people to find things much easier with an intuitive layout that works much better for mobiles than it does for PC’s or laptops.

ITunes – getting the product to the customer

The iTunes application allows for ease of access into a wide range of music, films, books and games with ways to narrow down what users are trying to find to specific genres, artists and popularity. This is a very useful way of doing things as it helps customers get to what they want to buy and prevents quitting and going to a competitor’s website to find a song due to frustration and the layout and design of the application.

Similarities and differences (M1)

Payment method

  • JD Sports – payment method
  • For payment JD sports offers a wide range of options, including a large number of debit and credit cards, apple and android pay as well as PayPal for their online services. As well as these options they also have the option of using a gift card system. The credit/debit cards use the money set by the company/the money from your bank account to pay for the items they have on offer. The gift card has a set value that has been already bought within the shop so that it can be used to pay for things on the website without using the bank details.

  • ITunes – Payment method
  • Like JD sports website, Apple uses a similar amount of payment options for the iTunes store.

[1] https://www.jdsports.co.uk/

[2] http://www.thedrum.com/opinion/2016/03/03/jd-sports-sprinting-away-online-sports-equipment-market

[3] https://www.lifewire.com/itunes-store-history-2438593

[4] https://www.macworld.com/article/3019878/software/15-years-of-itunes-a-look-at-apples-media-app-and-its-influence-on-an-industry.html

[5] https://www.apple.com/uk/itunes/

[6] https://arstechnica.com/apple/2012/11/itunes-through-the-ages/

[7] https://www.jdsports.co.uk/customer-service/delivery/

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