Research Of The Methodology Of The Strategies In Janssen (Pharmaceutical Companies Of Johnson & Johnson): [Essay Example], 1342 words GradesFixer

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Research of the Methodology of the Strategies in Janssen (pharmaceutical Companies of Johnson & Johnson)

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Janssen is a pharmaceutical company which is a parent organization of Johnson & Johnson founded by a Belgian doctor named Dr. Paul Janssen in the year 1953 which is headquartered in Belgium. Janssen is known for its research and development process for finding the best solutions to the medical disorders. This R&D activity includes neurological disorders, infectious diseases, allergies, mental illness, cancer, cardiovascular diseases, HIV/AIDS, Alzheimer’s disease. Paul Janssen discovered his first drug in his own laboratory which was effective for the relief of menstrual pain which is how he was known to all. In the year 1961, NV Laboratories was acquired by Johnson & Johnson and later named as Janssen Pharmaceuticals. Janssen is a company of about 40, 000 people working hard together for the betterment of the world by preventing, treating and to stop of most of the devastating and complex diseases of our time. They are committed to issues that touch everyone’s lives and strive to improve healthier communities, and put a healthy mind, body and environment within reach of everyone, everywhere. The Credo set by Robert wood Johnson the former chairman states that “We believe our first responsibility is to the doctors, nurses and patients, to mothers and fathers and all others who use our products and services. In meeting their needs everything we do must be of high quality. We must constantly strive to reduce our costs in order to maintain reasonable prices. Customers’ orders must be serviced promptly and accurately. Our suppliers and distributors must have an opportunity to make a fair profit”.

Influenced Factors

There are no limits for a research in science. Janssen works primarily in the areas of global public health human microblome, disease interception accelerator Prevention centre but gives more focus on the areas of therapeutic area, cardiovascular & metabolism, immunology, neuroscience, oncology and Infectious diseases & vaccines. On the basis of the impact of medical conditions on people’s lives Janssen has brought most innovative products and medicines to cure people through disease awareness, education and quality care. There are around 250 medicines named from A-Z produced by Janssen.

Strategical Business conduct

To be strategic implies foresight, a holistic view and understanding of how to define objectives and achieve them, even against resistance. Strategy formation walks on two feet, one deliberate and other emergent. As mentioned perfectly deliberate strategy i. e. for the realized strategy to form exactly as intended there must have existed precise intentions in the organization, so that there can be no doubt about what was desired before any actions were taken. As organization means collective action, to eliminate any doubt about the organizational intentions it must have common to virtually all the actors either shared from own or accepted from leaders. Also these collective intentions must be realized as intended that means no external force had interfered them such as market, political, technological, etc. According to Janssen’s strategy Patient care is central to everything and that is what Janssen does. Good health for every patient is the primary motivation of Janssen. “Strength lies in difference, not in similarities, ” this principle has been embrace by Janssen since its inception. The prime strategy brought the collaboration with the partners like academic researchers, governments, patient groups, healthcare professionals to find answers for the most destructive diseases of time. They deliver their commitment to the people by working with healthcare stakeholders which giver their patients a healthy outcome. They bring the cutting edge science while working with the partners and the stakeholders to bring the best possible outcome to overcome the diseases by manufacturing the products which is best comparatively with the industry products.

As Planned strategy suggests the main leaders of the organization create their intentions methodically as precised as possible and then implement it into a collective action. To ensure this the leaders must effectively communicate their intentions in the form of a plan, so that there is no way to get any sort of confusions and next step can be to elaborate the plan in detail. This detailed plan can be in the form of cost, sponsors, stakeholders, teams, products, schedules, authorizations, etc. this people who are out of the planning process can act, but they are not allowed to make any decision. Some organizations are able to predict their environments with enough accuracy to pursue deliberate planned strategies. As planned strategy by Janssen is the facility to provide the safe and effective medicines, services and support to the people. And this requires the smartest science, most creative minds and willingness to collaborate at every stage from the weak beginnings to the firm end. For the smartest science what Janssen plans is the external and internal innovation of the products to meet the unmet needs. This planned strategy includes the developing and filing the dugs across the globe, worldwide clinical trials, patient-centered trials. Janssen’s R&D strategy highly focused on defining major unmet needs of the patient that is the needs of medicine which market is not able to provide to the patient. Building deep disease-area expertise, prioritizing critical targets, developing best assets wherever they originate. The planned strategy has the portfolio of drugs with effective combinations for the most common diseases spreading throughout. And also the prime focus is given to the R&D investment within the partners and stakeholders which gives the best deliverables to produce the best output for the serious diseases.

In the Entrepreneurial type of strategy the leader of the organization or one individual is able to put down the strategies for the organization and form a direction to the imposed strategy. As this strategies imposed are controlled by the owner so are called the entrepreneurial strategy. This kind of strategies can sometime found in large organizations, specifically in some crucial situations where all the actors are following a single vision directed by the leader of the organization. Also the entrepreneurial strategy can be found n small organizations where personal control is feasible. This leader provides a general sense of direction of vision to the actors. So knowing the leader of Janssen as said in a blog by the Managing Director of Janssen Pharmaceuticals NV they are proud of enhances they have made but that’s not enough. Taking into priority the most uncured diseases the leader of Janssen thought for HIV. The strategy set by the director for this disease sets the goal of helping patients achieve an undetectable viral load-minimizing HIV levels in the blood and he made this happen by collaborating inside their own walls with the actors and by the partnership with different pharmaceutical companies. The leader believes fighting for a disease is a team effort. By imposing a strategy the director (leader) is collaborating with ViiV healthcare to develop the first ‘long-acting’ injectable HIV drug. Janssen’s goal for the treatment of HIV is a cure. They don’t want the people to go through a lifelong therapy. So by being a leader the MD got a strategy of conducting early stage research and exploratory research with working with the actors in Janssen who agreed to put this research into novel strategies like therapeutic vaccines and immune-based therapies. Janssen is committed to meeting the challenge of finding the effective vaccine for HIV. And again by collaborating with the global partners they are leading to develop a preventive vaccine for the disease. The first efficacy study imposed by the leader for this vaccine is getting underway in sub-Saharan African countries.


From the methodology of the strategies of Janssen we come across the organization having pure deliberate strategy which shows the intended and précised intentions of their vision. By delivering the commitment of the best outcome for health diseases to people they have the straight and defined strategy of working toward world health. The second type of methodology undertaken is planned strategy which Janssen has of innovative science and medicines to provide people for their better life. And the entrepreneurial strategy turned by the leader of the organization followed by the actors shows the vision and decision of providing the best vaccines for HIV.

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