Kaepernick Controversy and Media Brainwashing

They say history repeats itself, but is it history if nothing has changed? In 2016, San Francisco 49ers quarterback Colin Kaepernick bewildered an American audience when he took it upon himself to kneel for the national anthem during football games. His actions meant to protest oppression and violence against African Americans and other minorities in United States, which caused furor both in full support and those who did not. Many Americans perceived his actions of kneeling during the anthem as disrespect towards the country, flag, as well as women and men who serve our country. In fact this perception of his actions deviates from his actual intentions, which was to bring police brutality and racial injustice to attention.

A Veteran's Influence on a Protest

Before Kaepernick took any action to protest he spoke to US army veteran Nate Boyer, who encouraged him to take a kneel rather then sit on the bench because soldiers kneel when a fellow soldier has fallen in order to show respect. Kaepernick was simply kneeling to show respect to those innocent individuals who were victims of police brutality. Our president, along with a majority of the American public, decided to spin this situation around and say Kaepernick was being disrespectful to our flag. Instead of delving into societal issues, public analysis seldom breaches the superficial level, a tragic norm of modern journalism. Because he stood up for what he believed in Kaepernick lost his job, and has been frozen out of the league since 2016.

Nike's Controversial Campaign

Recently, Kaepernick was featured in Nikes 30th anniversary ad campaign for their Just Do It catch phrase. The advertisement was a picture of his face with the caption “believe in something even if it mean sacrificing everything”. This is clearly a very positive/motivating message to Nikes fan base, but again, the American public seemingly ignored Kaepernick’s straightforward message and considered it something its not. People were recording themselves cutting, burning, and destroying their Nike gear because of the controversy over Nike’s endorsement. This is textbook white supremacy, white America trying to dominate society and devalue people and issues related to races other then their own, especially Africa Americans.

The Roots of Racial Controversy

Generally speaking I believe the controversy surrounding Kaepernick is only controversial because of white supremacy and white privilege. Privilege is invisible to those who have it; white America doesn’t know what it’s like to live in a society where their race has been oppressed, violated, targeted, and discriminated against for hundreds and hundreds of years. This issue has developed since the founding of America. Yes slavery and segregation have been abolished but not much else has changed. The only way to make a change is if media stopped brainwashing society with fake, bias, and overly exaggerated news. But that’s likely unattainable, so people need to put their opinions to the side and try to understand other perspectives.