Summary of Case This case is about how Apple, Google, and Facebook who are the major leaders in the tech industry today have built various models in order to capture audience attention and produce the feeling of need rather than want in consumers. All 3...
Introduction Corporate culture usually relates to share company or organization goal, same expectation, attitudes, and practices that characterize of a corporation and outline its nature. It is often rooted with an organization’s structure, strategies, way of operating organization, approaches of employment, customers and as well...
Abstract Google Knol was a project created by Google that contains articles that have scope around science, geography, medical science, history, the entertainment industry, and information about maintaining a tool. This case report aims to analyze what factors cause Google to stop their product services,...
Entrepreneurship and its Concepts An entrepreneur is a person who undertakes a journey with some profit potential and involving risk. Therefore, entrepreneurship is a journey undertaken by the entrepreneur. UNIDO in 1999 as cited in Amiri and Marimaei (2012), defined entrepreneurship as a process involving...
This company I have chosen to write this paper on is Google’s code of ethics (COE) to determine whether it meets the requirements for corporate social responsibility (CSR), complies with the legal mandates and the implications for non-compliance. Google’s code of ethics does not exhaustively...
Introduction Google Inc. is an American based company that specializes in internet-related products and services (best known for their search engine). The company has steadily developed to become one of the best companies in the world since its creation in 1998. Google Inc. functions in...
Google continues to excel at the front of its industry with its specialization in providing computer services that range from its powerful search engine, software and hardware, advertising campaign, and cloud computing. The reason that Google continues to be a monumental success is because of...
Introduction Google is recognized as the world’s largest search engine company, with a large number of users around the world. It operates more than one million servers in data centers around the world, integrates global information, processes hundreds of millions of search requests every day,...
Google is one of the largest, most successful and well- known media companies in the world, with more than 60.000 employees in more than 50 countries, owning and providing services like Gmail, Google Maps, Google Chrome, Android, of course the Google Search and many more....
Apple has created some small changes in its organisational behaviour structure to complement the needs of the current global market and industry demands. The hierarchy of Apple’s organisational structure contributes to strong management control within the company. By practicing this type of corporate structure business...
When I hear the word innovator my mind immediately thinks of the technology world. I understand there are innovators in all fields and professions, however, my mind always takes me to the place where computers, cell phones, televisions, etc. were born. To begin, it is...
Background Info Steve Jobs is an American entrepreneur, business magnate, inventer, and industrial designer. He was the chairman, chief executive officer, and a co-founder of Apple Inc. Jobs was also a CEO and majority shareholder of Pixar, a member of The Walt Disney Company’s board...
The MacBook Pro was first introduced to the world on May 16, 2006, coming from Cupertino, CA where Apple HQ is. This laptop was the only of its kind and brought the technological world to a halt. With a 15-inch display, Core 2 Duo Processor,...
In the current times society has changed drastically due to the evolution of technology being integrated into our daily lives. The way we conduct business and look after our health has changed, and technology has been developed in a way where great opportunities are provided...
Can you imagine that twenty-five years have passed since the first ever smartphone was invented? The Simon Personal Communicator was created in 1992 by IBM. It was the first device that performed functions of a computer with its ability to run software applications and was...
It’s not a secret that technology plays an imperative role in the daily functioning of our life. In other words, technology has made our life easier. We can call our friends, set video conferences among company partners, or rendezvoused with colleagues just with a flick...
Introduction The Google Self-Driving Car, commonly abbreviated as SDC, is a project undertaken by GOOGLE X that involves developing technology for autonomus cars. The software powering Google’s cars is called Google Chauffeur. The project is presently being led by Google engineer. It all initiated with...
Samsung Group is a South Korean multinational conglomerate headquartered in Samsung Town, Seoul. The Korean meaning of Samsung is ‘three stars’. It comprises various partnered businesses; most of them united under the Samsung brand, and is the biggest South Korean chaebol (business conglomerate). The Samsung...
The focus of the fourth level of Maslow’s hierarchy of needs is on an employee’s need for appreciation and respect. It is the driving force behind motivating an employee’s behaviour after the first three needs have been satisfied. Maslow classified the esteem needs into two...