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APPLE Apple Inc. is an American multinational technology company headquartered in Cupertino, California that designs, develops, and sells consumer electronics, computer software, and online services. The company’s hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media...
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Advertising Apple always budget themselves to spend on enrolment, billboard ads, radio adverts, bus shelter boards, posters on the side of busses, television ads and many other promotional materials. A large amount of money is spent on these methods and therefore it is important for...
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We decided to analyze the supply chain strategy of a company that has consistently been on the top ranks of Gartner’s “Supply Chain Top 25 Ranking” – Apple Inc. Apple’s complex supply chain is attributed to the fact that this Fortune 500 company has multiple...
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Apple company’s Mission and Vision statements are the foundation of the company’s accomplishment as the greatest admired company on the globe. It was established in 1976 in Cupertino, California, as an indication of alteration and cultivation in design. The particular features are connected to Apple’s...
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Apple has created some small changes in its organisational behaviour structure to complement the needs of the current global market and industry demands. The hierarchy of Apple’s organisational structure contributes to strong management control within the company. By practicing this type of corporate structure business...
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The level of completion that is posed by companies that compete directly with Apple is very high. The industries’ leading industries such as Samsung, HP, Google Inc., Amazon, and Apple engage in cut throat competition because of their highly innovative products with almost similar features....
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Introduction In this assignment I will be discussing and analysing Apple to be the organisation I have chosen to discuss as it has been viewed as the top innovative technology organisations in the 21st century. Apple is a multinational technology company, the innovative idea I...
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Apple lovers are sometimes described as a cult who only desire an Apple device because of the stylish look and slim design. While Apple is not a cult, the fact that people love Apple products because of the look is not far from the truth....
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Summary of Case This case is about how Apple, Google, and Facebook who are the major leaders in the tech industry today have built various models in order to capture audience attention and produce the feeling of need rather than want in consumers. All 3...
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In the investment world, a blue-chip company/stock is well-known and very secure. It is thought to be a main organization in its segment and produces dominant goods or services. Generally, a blue-chip company is impenetrable to economic crashes, which adds to its characteristics of producing...
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Today, technical titans or corporate connectors such as Apple, Amazon, Google, etc. are developing their trajectory in such a way that within a decade, they have a perfect chance to become a dominant force in the development of our society. Any hope that they would...
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Apple Inc. is an American multinational innovation organization headquartered in Cupertino, California that plans, creates, and offers purchaser hardware, PC programming, and online administrations. The organization’s equipment items incorporate the iPhone cell phone, the iPad tablet PC, the Mac PC, the iPod compact media player,...
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Apple was the world’s most wealthy companies by the end of 2017. Apple as a company was founded in 1976 by Steve Jobs, Steve Wozniak and Ron Wayne. Where Steve Jobs became face out for Apple products and especially their iPhone until he died in...
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Executive Summary This report focuses on the applicability of the marketing concept by Apple Inc. The report critically analyzes how Apple Inc. achieves its corporate goals through meeting and exceeding customer needs and expectations better than the competition. One of the key reasons for Apple’s...
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The MacBook Pro was first introduced to the world on May 16, 2006, coming from Cupertino, CA where Apple HQ is. This laptop was the only of its kind and brought the technological world to a halt. With a 15-inch display, Core 2 Duo Processor,...
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Background Info Steve Jobs is an American entrepreneur, business magnate, inventer, and industrial designer. He was the chairman, chief executive officer, and a co-founder of Apple Inc. Jobs was also a CEO and majority shareholder of Pixar, a member of The Walt Disney Company’s board...
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In my research below I will be comparing two different types of businesses. The first one will be a profit organization ”Apple Inc. ” and the other one is a non-profit organization ”American Red Cross”. The reason for my research was to develop my own...
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Introduction to the Innovation Disruptive innovation, a term of art coined by Clayton Christensen, describes a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up the market, eventually displacing established...
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Apple like many other electronic companies is no stranger when it comes to offshoring jobs such as the manufacturing process of their electronic devices. So, what is offshoring? According to our book offshoring is in contrast to outsourcing is when “ a company takes one...
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Steve Jobs returned to apple after twelve years a revitalized leader having left the corporation in 1985 after an internal dispute. Thirteen years later apple has transformed through his leadership to the top computer company having surpassed Microsoft in year 2010. Much study has been...
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Apple today reported new contraptions made into iOS 12 to enable clients to handle and take control of the time they encounter interfacing with their iOS gadgets. These new highlights, accessible in the near future as a vital piece of the iOS 12 open beta,...
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When I hear the word innovator my mind immediately thinks of the technology world. I understand there are innovators in all fields and professions, however, my mind always takes me to the place where computers, cell phones, televisions, etc. were born. To begin, it is...
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The First Generation iPhone was released in June of 2007 and, in my opinion, pushed the boundaries of what a consumer’s phone could offer them. The new phone was likely built to be user friendly with its multi-touch screen. The First Generation iPhone has only...
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Marketing provides a clear engagement within a given environment and thus creates a better understanding of the key underlying issues, which an organization puts in place to ensure that it is well engaged in a given industry. It is therefore important to understand that different...
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Apple is one of various American innovation organizations that has gathered a lot of money. It had $34.7 billion in the put money on June 30, 2015. This is producing calls for higher corporate tax collection in the United States, where wage inequality has turned...
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Company Profile – APPLE INC. Apple Inc. is a technological company based in California, United States of America. It is most known for its iPhones, iPads, Apple TV, iPods & Mac products. Founded in 1976 by Steve Jobs, Steve Wozniak & Ronald Wayne today serves...
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In this report I will display and analyse my secondary and primary research findings about the IPhone 8 and will then devise a new marketing mix for the IPhone 8 based on such research findings. An explanation of the purposes of the market research report...
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Apple had applied many promoting communication strategy so as to realize such success in terms of business and to extend the goodwill of the corporate. Advertising, events, and promotional offers were later introduced. Nowadays Apple has engaged with many medium corporations so as to extend...
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Every organization has its own unique personality, just like human do. The unique personality of an organization is referred to its culture. In groups of people who work together, organizational culture is an invisible but powerful force that influences the behaviour of the members of...
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The study is aimed at discussing smartphones. The discussion covers a brief overview of the smartphone industry. It is followed by how globalization has impacted the industry. In this section of the study, it covers a brief of Apple and how it as managed the...